.desire-page{--lilac:#dfe3ff}.desire-page section[id]{scroll-margin-top:4rem}.desire-hero{overflow:hidden;border-block-end:var(--line);background:linear-gradient(135deg,var(--yellow) 0 34%,var(--mint) 34% 68%,var(--coral) 68%)}
.desire-hero__grid{display:grid;grid-template-columns:minmax(0,.88fr) minmax(28rem,1.12fr);gap:clamp(1.5rem,4vw,3.6rem);align-items:center;min-height:42rem;padding-block:clamp(3rem,7vw,5.8rem)}.desire-hero__grid>*{min-width:0}.desire-hero .display-title{max-width:10ch;font-size:clamp(3.6rem,7.2vw,7.4rem);line-height:.82}.desire-hero__copy>p:not(.kicker){max-width:39rem;margin:1.3rem 0;font-size:var(--step-1);font-weight:850}.desire-hero__actions{display:flex;flex-wrap:wrap;gap:1rem;align-items:center}.desire-hero__actions>a:last-child{color:var(--ink);font-weight:950}
.desire-hero figure,.desire-feature{margin:0;border:var(--line);background:var(--paper);box-shadow:var(--shadow-lg);rotate:1deg}.desire-hero img,.desire-feature img{width:100%;aspect-ratio:3/2;object-fit:cover}.desire-hero figcaption,.desire-feature figcaption{padding:.85rem 1rem;border-block-start:var(--thin-line);font-size:.88rem;font-weight:850}.desire-feature{margin-block:2rem;rotate:-.5deg}.desire-feature figcaption{background:var(--yellow)}
.desire-jump{position:sticky;z-index:20;top:0;border-block-end:var(--thin-line);background:rgba(255,249,239,.96);backdrop-filter:blur(12px)}.desire-jump .shell{display:flex;gap:.65rem;align-items:center;overflow-x:auto;padding-block:.65rem}.desire-jump strong,.desire-jump a{flex:0 0 auto}.desire-jump strong{position:sticky;z-index:1;inset-inline-start:0;padding:.38rem .55rem;background:var(--ink);color:var(--paper);font:1000 .76rem/1 var(--display)}.desire-jump a{padding:.35rem .5rem;color:var(--ink);font-weight:900}
.desire-split{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:1rem;margin-block:2rem}.desire-split article{padding:clamp(1.2rem,3vw,2rem);border:var(--line);background:var(--coral);box-shadow:var(--shadow-sm)}.desire-split article:last-child{background:var(--mint)}.desire-split span,.signal-card span,.spark-card span{font:1000 .74rem/1 var(--display);letter-spacing:.08em}.desire-split h3{margin:.8rem 0 .5rem;font:1000 var(--step-3)/.92 var(--display)}.desire-split p{margin:.45rem 0}.desire-punch{margin-block:1.6rem;padding:1.25rem;border:var(--line);background:var(--yellow);box-shadow:var(--shadow-sm);font-size:var(--step-1)}
.sequence-map{display:grid;grid-template-columns:repeat(5,minmax(0,1fr));margin-block:2rem;border:var(--line);background:var(--paper);box-shadow:var(--shadow-sm)}.sequence-map article{position:relative;padding:1rem;min-height:10rem}.sequence-map article+article{border-inline-start:var(--thin-line)}.sequence-map b{display:grid;place-items:center;width:2.5rem;height:2.5rem;border:var(--thin-line);border-radius:50%;background:var(--yellow);font:1000 .85rem/1 var(--display)}.sequence-map h3{margin:1rem 0 .4rem;font:1000 var(--step-1)/1 var(--display)}.sequence-map p{margin:0;font-size:.93rem}
.weather-grid,.spark-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:1rem}.weather-grid details{border:var(--line);background:var(--paper);box-shadow:var(--shadow-sm)}.weather-grid details:nth-child(2),.weather-grid details:nth-child(6){background:var(--yellow)}.weather-grid details:nth-child(3){background:var(--mint)}.weather-grid details:nth-child(4){background:var(--coral)}.weather-grid details:nth-child(5){background:var(--lilac)}.weather-grid summary{padding:1.1rem;cursor:pointer;font:1000 var(--step-1)/1 var(--display)}.weather-grid details p{margin:0;padding:0 1.1rem 1.1rem}.weather-grid details[open] summary{border-block-end:var(--thin-line)}
.myth-grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:1rem}.myth-grid article{padding:1.2rem;border:var(--line);background:var(--paper);box-shadow:var(--shadow-sm)}.myth-grid article:nth-child(2),.myth-grid article:nth-child(3){background:var(--mint)}.myth-grid article:nth-child(4){background:var(--coral)}.myth-grid h3{margin:0 0 .55rem;font:1000 var(--step-1)/1 var(--display)}.myth-grid p{margin:0}
.comparison-table table{min-width:48rem}.comparison-table th,.comparison-table td{vertical-align:top}.comparison-table tbody tr:nth-child(even){background:#fff2cf}.comparison-cards{display:none}.search-signal{display:grid;grid-template-columns:minmax(16rem,.7fr) minmax(0,1.3fr);gap:2rem;align-items:center}.search-signal>div{padding:1.5rem;border:var(--line);background:var(--paper);box-shadow:var(--shadow-lg)}.search-signal h2{margin:.5rem 0 0;font:1000 clamp(4rem,10vw,8rem)/.75 var(--display)}.search-signal>div p:last-child,.search-signal>p{font-size:var(--step-1)}
.spark-grid{grid-template-columns:repeat(6,minmax(0,1fr));margin-block:2rem}.spark-card{grid-column:span 2;min-height:15rem;padding:1.2rem;border:var(--line);background:var(--paper);box-shadow:var(--shadow-sm)}.spark-card:nth-child(2){background:var(--mint);transform:translateY(1rem)}.spark-card:nth-child(3){background:var(--coral)}.spark-card:nth-child(4),.spark-card:nth-child(5){grid-column:span 3;background:var(--yellow)}.spark-card:nth-child(5){background:var(--lilac);transform:translateY(1rem)}.spark-card h3{margin:.8rem 0 .5rem;font:1000 var(--step-2)/.95 var(--display)}.spark-card p{margin:.35rem 0}.spark-card em{display:block;margin-block-start:1rem;font-weight:850}
.turnon-formula{display:grid;grid-template-columns:repeat(7,auto);gap:.65rem;align-items:center;justify-content:center;margin-block:2rem;padding:1.2rem;border:var(--line);background:var(--paper);box-shadow:var(--shadow-sm)}.turnon-formula span{padding:.6rem .7rem;background:var(--ink);color:var(--paper);font:1000 .78rem/1 var(--display)}.turnon-formula b{font:1000 1.4rem/1 var(--display)}.turnon-formula p{grid-column:1/-1;margin:.5rem 0 0;text-align:center}.brake-grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:1rem}.brake-grid article{padding:1.25rem;border:2px solid var(--paper);background:var(--mint);color:var(--ink)}.brake-grid article:last-child{background:var(--coral)}.brake-grid h3{margin:0 0 .6rem;font:1000 var(--step-2)/1 var(--display)}.brake-grid ul{margin:0;padding-inline-start:1.2rem}.brake-grid li+li{margin-block-start:.4rem}
.desire-next h2{color:var(--paper)}.desire-next__grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:1rem}.desire-next__grid a{display:grid;min-height:13rem;align-content:space-between;padding:1.25rem;border:2px solid var(--paper);background:var(--paper);color:var(--ink);text-decoration:none;box-shadow:7px 7px 0 var(--mint)}.desire-next__grid a:nth-child(2){background:var(--yellow);box-shadow:7px 7px 0 var(--coral)}.desire-next__grid a:nth-child(3){background:var(--mint);box-shadow:7px 7px 0 var(--yellow)}.desire-next__grid a:nth-child(4){background:var(--coral);box-shadow:7px 7px 0 var(--paper)}.desire-next__grid span{font:1000 .72rem/1 var(--display);letter-spacing:.1em}.desire-next__grid strong{display:block;margin:.7rem 0;font:1000 var(--step-2)/.95 var(--display)}.desire-next__grid p{margin:0 0 1rem}.desire-next__grid b{justify-self:end;font:1000 1rem/1 var(--display)}
.overlap-lead{display:grid;grid-template-columns:minmax(15rem,.7fr) minmax(0,1.3fr);gap:1.2rem;align-items:stretch;margin-block:2rem}.overlap-lead>div,.overlap-lead>p{margin:0;padding:1.3rem;border:var(--line);box-shadow:var(--shadow-sm)}.overlap-lead>div{background:var(--yellow)}.overlap-lead>p{display:grid;align-content:center;background:var(--paper);font-size:var(--step-1);font-weight:800}.overlap-lead strong{display:block;font:1000 clamp(4rem,9vw,7.5rem)/.75 var(--display)}.overlap-lead strong span{font-size:.42em}.overlap-lead div p{margin:.8rem 0 0;font-weight:850}.research-chart-grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:1.2rem;margin-block:2rem}.evidence-chart{margin:0;padding:clamp(1rem,3vw,1.5rem);border:var(--line);background:var(--paper);box-shadow:var(--shadow-lg)}.evidence-chart--night{background:var(--ink);color:var(--paper)}.evidence-chart figcaption>span,.research-finding-grid span{font:1000 .72rem/1 var(--display);letter-spacing:.1em}.evidence-chart figcaption>strong{display:block;max-width:18ch;margin:.65rem 0;font:1000 var(--step-2)/.95 var(--display)}.evidence-chart figcaption p{margin:.4rem 0 1rem}.chart-legend{display:flex;gap:1rem;margin-block:1rem;font-weight:900}.chart-legend span::before{display:inline-block;width:.8rem;height:.8rem;margin-inline-end:.35rem;border:1px solid currentColor;content:""}.legend-women::before{background:var(--mint)}.legend-men::before{background:var(--coral)}.motives-row{display:grid;grid-template-columns:minmax(8rem,.72fr) minmax(0,1.28fr);gap:.7rem;align-items:center;padding-block:.55rem;border-block-start:1px solid currentColor}.motives-row>strong{font-size:.84rem}.motives-row>div{display:grid;gap:.25rem}.bar{display:flex;align-items:center;justify-content:flex-end;min-width:3.2rem;height:1.35rem;padding-inline:.3rem;border:1px solid var(--ink);color:var(--ink)}.bar b{font:1000 .68rem/1 var(--display)}.bar--women,.bar--mint{background:var(--mint)}.bar--men{background:var(--coral)}.bar--yellow{background:var(--yellow)}.bar--806{width:80.6%}.bar--792{width:79.2%}.bar--778{width:77.8%}.bar--768{width:76.8%}.bar--750{width:75%}.bar--718{width:71.8%}.bar--716{width:71.6%}.bar--696{width:69.6%}.bar--692{width:69.2%}.bar--686{width:68.6%}.bar--660{width:66%}.bar--652{width:65.2%}.bar--260{width:26%}.concordance-plot{display:grid;gap:1.2rem;margin-block:1.5rem}.concordance-plot>div{display:grid;grid-template-columns:4rem 1fr;gap:.7rem;align-items:center}.concordance-plot .bar{height:3rem;border-color:var(--paper);justify-content:flex-end}.concordance-plot .bar b{font-size:.9rem}.chart-data{margin-block-start:1.2rem;border:2px solid currentColor}.chart-data summary{padding:.8rem;cursor:pointer;font:1000 .85rem/1 var(--display)}.chart-data[open] summary{border-block-end:2px solid currentColor}.chart-data .table-wrap{margin:0;background:var(--paper);color:var(--ink)}.chart-data table{min-width:31rem}.chart-data>p{margin:0;padding:1rem;font-size:.82rem}.chart-source{margin:1rem 0 0;font-size:.76rem;font-weight:750}.research-finding-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:1rem;margin-block:2rem}.research-finding-grid article{padding:1.2rem;border:var(--line);background:var(--paper);box-shadow:var(--shadow-sm)}.research-finding-grid article:nth-child(2){background:var(--yellow)}.research-finding-grid article:nth-child(3){background:var(--mint)}.research-finding-grid h3{margin:.8rem 0 .5rem;font:1000 var(--step-1)/1 var(--display)}.research-finding-grid p{margin:0}.gender-bottom-line{margin:0;padding:1.25rem;border:var(--line);background:var(--ink);color:var(--paper);font-size:var(--step-1)}
@media(max-width:880px){.desire-hero__grid{grid-template-columns:1fr;min-height:auto}.desire-hero .display-title{font-size:clamp(3.4rem,14vw,6.2rem)}.sequence-map{grid-template-columns:1fr}.sequence-map article+article{border-inline-start:0;border-block-start:var(--thin-line)}.weather-grid{grid-template-columns:repeat(2,minmax(0,1fr))}.comparison-table{display:none}.comparison-cards{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:.75rem}.comparison-cards article{padding:1rem;border:var(--line);background:var(--paper)}.comparison-cards article:nth-child(even){background:var(--yellow)}.comparison-cards h3{margin:0 0 .4rem;font:1000 var(--step-1)/1 var(--display)}.comparison-cards p{margin:0}.search-signal{grid-template-columns:1fr}.spark-card{grid-column:span 3}.spark-card:nth-child(2),.spark-card:nth-child(5){transform:none}.research-chart-grid{grid-template-columns:1fr}.research-finding-grid{grid-template-columns:1fr}.research-finding-grid article:nth-child(2),.research-finding-grid article:nth-child(3){transform:translateX(.35rem)}}
@media(max-width:620px){.desire-hero .display-title{font-size:clamp(3rem,14vw,4.7rem)}.desire-hero figure,.desire-feature{rotate:0deg}.desire-split,.weather-grid,.myth-grid,.brake-grid,.desire-next__grid,.comparison-cards,.overlap-lead{grid-template-columns:1fr}.spark-grid{grid-template-columns:1fr}.spark-card,.spark-card:nth-child(4),.spark-card:nth-child(5){grid-column:auto;min-height:auto}.turnon-formula{grid-template-columns:1fr}.turnon-formula b{display:none}.turnon-formula p{grid-column:auto;text-align:start}.motives-row{grid-template-columns:1fr;gap:.35rem}.motives-row>strong{font-size:.78rem}.evidence-chart{padding:.85rem}.chart-data table{min-width:28rem}.research-finding-grid article:nth-child(2),.research-finding-grid article:nth-child(3){transform:none}}
@media(prefers-reduced-motion:reduce){.desire-hero figure,.desire-feature{rotate:0deg}}